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A Sender ID puts your business name or dedicated number at the top of every text message you send, so recipients know exactly who it's from before they read a word. Notifyre makes it simple to set up, manage, and register your SMS Sender ID in compliance with Australian regulations.
4.7/5 
From 1 July 2026, Notifyre is required to replace any unregistered alphanumeric Sender ID with "Unverified" before your message is sent.
Rated 4.7/5 based on 1187 reviews
An Alphanumeric Sender ID is a custom name made up of letters, or a mix of letters and numbers. Instead of a phone number, your recipients sees this.
Up to 11 characters (letters, or a mix of letters and numbers)
Outbound only. Recipients cannot reply to an alphanumeric Sender ID
ACMA registration required from 1 July 2026
ABN, authorised ABR contact, and myID Digital ID required for registration
A Numeric Sender ID could be a short code like 1234, a business mobile number, or any other numeric identifier. All messages you send come from the same number, giving customers a consistent identity to recognise.
Up to 11 numbers
Enables two-way SMS, recipients can reply if the number is a real mobile number or short code
Proof of number ownership required for registration
Before Sender ID registration:
Confirm your Sender ID meets ACMA's format requirements (letters, or a mix of letters and numbers, up to 11 characters, no digits only, no prohibited terms)
Ensure your ABN and authorised contacts are up to date on the Australian Business Register (ABR)
Set up a myID Digital ID (formerly myGovID) for an authorised person in your organisation.
4.7/5 
Online SMS inbox to view and respond to messages