SMS Personalisation Tools | Send Custom SMS

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Boost engagement, drive conversions, and send multiple text messages at once using personalisation fields. Save time by automatically customising SMS with contact details such as names, dates, or discount percentages.

✅ Create SMS Templates

✅ SMS Scheduling

✅ Subscriber Management

✅ SMS Sender ID

✅ SMS Delivery Reports

✅ Bulk Import SMS Contacts

SMS BROADCAST

Automatically personalise your SMS with set of predefined fields such as First Name, or create custom importable fields to mail merge SMS.

Add personal details: Insert your customer’s first name, last name, email address and more to boost your text message engagement

Custom merge fields: Custom fields give you the freedom to add appointment dates, company names, subscription details into your text messages

Upload contacts: Bulk import your entire SMS contact list including customer details into Notifyre to create contact groups to get started quickly

BRAND RECOGNITION

Display your business name instead of a phone number at the top of the text messages you send with a custom SMS sender ID.

Improve engagement: Use your business name as the SMS sender ID to instantly connect with your customers

Versatile sender ID: Notifyre supports numeric, alphanumeric and alphabetical custom SMS sender IDs up to a maximum of 11 characters

Multiple sender IDs: Integrate SMS into your business by using a custom SMS sender ID for each department

Explore SMS Sender ID

BOOST ENGAGEMENT

Grab your recipient’s attention with more than just words and use personal details and preferences.

Add emojis: Use emoji's in your text message marketing campaigns to bring your brand to life 🙂

Multi-language support: Use Unicode to send text messages in multiple languages to reach customers in their preferred dialect

Rated 4.7/5 based on 517 reviews

5.0

Amazing and Easy to Use

Love this SMS service. It's cheap and easy to use, will definitely be moving over to Notifyre full time.

Declan M

Verified User

05 May 2025

Trustpilot

5.0

Top-Notch Service

Notifyre is packed with features, yet it is incredibly user-friendly, making it easy for us to use every day. The customer service is top notch, and the platform is perfect for any business needing to send SMS or faxes. With flexible pricing options through affordable plans or pay-as-you-go, it’s both simple and cost-effective. Huge thanks so Joe and the team!

Post & Print Supply Co Pty Ltd

Verified User

24 March 2025

Google

5.0

Unbeatable Customer Service

Overall I am very pleased with the customer support, the intuitiveness of the system, and the speed at which the messages go out. I plan to work with Notifyre for a very long time.

Neil P

Creative Director

04 February 2025

SourceForge

5.0

User-friendly and Efficient

My overall experience with the SMS service has been largely positive. The user-friendly interface and efficient functionality make it easy to navigate and utilise. The quality of the service stands out, particularly given its competitive pricing, which is significantly more affordable than other brands. I would highly recommend it to anyone in need of reliable SMS communication.

Cristina L

CEO

21 October 2024

SourceForge

5.0

Great Onboarding and Kickoff

Happy with my experience so far. I really enjoyed working with Notifyre so far. The experience has been stress-free and the team are very helpful and responsive. Easy to setup, support are very helpful and responsive. The platform is intuitive, user-friendly and easy to manage.

Jayme D

Marketing Director

10 October 2024

SourceForge

5.0

No Hidden Fees

Finally, something without hidden fees. Easy to navigate and start sending messages. Customer service has been great. I like that it's prepaid and easy to use. So far I have found everything very good.

Mary

Finance

02 October 2024

Capterra

5.0

Affordable and Easy

Priced well for small business. Allows multiple users. Good support.

Sarah

Professional Training & Coaching

08 August 2024

Capterra

5.0

Service Has Been Excellent

I wanted to share my positive experience with Notifyre. The service has been excellent. It's user-friendly, I appreciate the no lock-in contracts, and no hidden fees. I'm also impressed with the follow-up and assistance I've received from Joe.

Karl F

Verified User

08 March 2025

Google

5.0

Highly Recommended

Everything is working and Joseph kept checking in to see how things were going. They are a very personal company and it feels like we have met face to face even though we have not. I highly recommend them to any one needing a SMS solution.

Andrew D

SMS User

20 August 2024

Google

5.0

Best in the Market

Notifyre makes SMS so simple and lightning fast and a great value for money offering.

Brent C

Non-profit Organisation

9 May 2024

Trustpilot

5.0

Amazing and Easy to Use

Love this SMS service. It's cheap and easy to use, will definitely be moving over to Notifyre full time.

Declan M

Verified User

05 May 2025

Trustpilot

5.0

Top-Notch Service

Post & Print Supply Co Pty Ltd

Verified User

24 March 2025

Google

5.0

Unbeatable Customer Service

Overall I am very pleased with the customer support, the intuitiveness of the system, and the speed at which the messages go out. I plan to work with Notifyre for a very long time.

Neil P

Creative Director

04 February 2025

SourceForge

5.0

User-friendly and Efficient

Cristina L

CEO

21 October 2024

SourceForge

5.0

Great Onboarding and Kickoff

Jayme D

Marketing Director

10 October 2024

SourceForge

5.0

No Hidden Fees

Mary

Finance

02 October 2024

Capterra

5.0

Affordable and Easy

Priced well for small business. Allows multiple users. Good support.

Sarah

Professional Training & Coaching

08 August 2024

Capterra

5.0

Service Has Been Excellent

Karl F

Verified User

08 March 2025

Google

5.0

Highly Recommended

Andrew D

SMS User

20 August 2024

Google

5.0

Best in the Market

Notifyre makes SMS so simple and lightning fast and a great value for money offering.

Brent C

Non-profit Organisation

9 May 2024

Trustpilot

Personalised SMS Marketing

There’s more to than simply sending out bulk messages. It's about crafting a targeted experience that resonates with each individual recipient. Explore why you need to personalise SMS messages in your organisation.

Custom SMS allows your business to broadcast relevant information in a way that resonates with individual customers, ensuring they pay attention to a personalised SMS message that includes personal details or preferences.

Explore Bulk SMS

Notifyre can significantly improve the speed and efficiency of your interactions, combining automated 2-way SMS and personalised SMS marketing to help you effectively reach your customers, boost engagement and build stronger audience relationships.

Explore 2-way SMS

Notifyre's personalised SMS tools allow you use a custom sender ID. With this you can establish a consistent identity your customers will come to recognise, fostering confidence and trust. Alternatively use a Virtual SMS Number to personalise your business text messaging.

Explore Virtual SMS Numbers

Learn more about the importance of personalised SMS marketing

Did you know? 80% of consumers only buy from brands that personalise the user experience. 89% of digital businesses are investing in personalisation and 51% of marketers say that personalisation is their top priority.

Read the Blog

Try out these clever ways to use SMS personalisation for business.

Increase sales by sending customers a SMS as soon as your sales starts or start a discount loyalty program for a personalised experience.

Keep customers in the loop from the beginning. Send personalised welcome texts and new product messages.

Collect feedback from customers by simply sending them a text with a link to your review site or let them reply by using 2-way SMS messaging.

Send customers SMS messages to confirm their payment or send a reminder for upcoming payments.

Organise rosters and fill shifts by sending SMS messages to team members and letting them reply to confirm their shift.

Instantly alert customers when events trigger urgent communication or send notifications such as system updates or 2FA verification SMS with Notifyre.

Explore SMS Templates

Flexible Pay-as-you-go Online SMS Pricing

When you're ready to start sending SMS, top up your account funds, set up your SMS message and hit send!

See Pricing

Explore all our online SMS service features.

SMS broadcasting at your fingertips with simple upload tools, SMS contact lists and scheduling features.

Explore Bulk SMS

Integrate SMS into existing business processes to enhance communication, reduce manual processes and auto key business workflows.

Explore SMS API

Order a dedicated virtual mobile number for consistent and verified brand identity.

Explore SMS Numbers

Notifyre converts the email to SMS and sends it to the desired mobile recipient. Use from any email application.

Explore Email to SMS

Send and receive SMS messages, track, and manage SMS replies.

Explore 2-way SMS

All your SMS personalisation questions, answered.

What is a Unicode SMS message?

Unicode SMS refers to SMS messages that are sent and/or received containing characters that are not found in the GSM-7 character set. (I.e. characters within the alphabet (A-Z), digits (0-9), plus a few special characters). As an emoji is not found in the GSM-7 character set, the character itself takes up more space than characters found within the GSM-7 binary code, resulting in an non-GSM-7 message.

Does Notifyre have multilanguage support?

Notifyre does support Multilanguage SMS text messages with non-GSM letters and characters. As with sending an SMS containing an emoji, sending a Multilanguage SMS containing non-GSM SMS message will result in a maximum character limit of 70 per message part.

What is Notifyre's SMS text message Unicode specifications?

Notifyre supports emojis for SMS sending and receiving. Emoji characters take up more than one character and therefore result in the message part having a maximum character limit of 70. If sending a longer message (multi-part message) containing an emoji, each message part will have a maximum character limit of 67 characters, due to 3 characters being needed to facilitate re-joining of the message on delivery.

What are the character limits for sending SMS with Notifyre?

Character limits and message parts apply when sending an SMS through Notifyre. It is important to be aware of message characters as this can affect your total message cost.

The maximum character limit for a single SMS text message is 160 characters or 1 message part.

However, Notifyre does not restrict its users from sending an SMS text message that is longer than 160 characters (unless Character Limit is toggled ON under SMS Settings).

If a longer message (multi-part message) is sent, each message has a maximum of 153 characters due to seven characters being needed to facilitate re-joining of the message on delivery. For longer messages sent, the SMS is split into two or more messages that may be reassembled on delivery, so they are a single message (or, on some handsets, may be delivered as a series of separate SMS).

If you send an SMS text message that contains more than 160 characters or 1 Message Parts, every 153 characters or part thereof will be charged as an additional SMS message.

For example, if a SMS text message is sent with 300 characters, the SMS will contain 2 Message Parts and therefore the second Message Part will be charged as an additional SMS text message.

Why should businesses personalise SMS messages?

Businesses can keep customers informed and engaged with personalised SMS marketing. Whether a small business or a much larger enterprise, Notifyre personalised SMS can be a powerful tool to elevate all businesses communication strategies.

Is it easy to import customer data to personalise SMS messages?

Yes, Notifyre's contact list import function enables you to upload up a .CVS file (max file size is 10MB) with contact details including custom merge field data. This saves you time so you can focus on personalising the messages you send to your customers. Discover how to import contacts

Can SMS personalisation be used with Notifyre' SMS API?

Yes, you can further streamline your communication processes with Notifyre's SMS API. Bridge the gap between your existing systems and modern text messaging by integrating a SMS API into your apps or software. Access all Notifyre's personalisation tools and significantly improve SMS messaging strategy with personalised SMS marketing messages.

Personalise SMS Messages: Connect & Convert

SMS BROADCAST

Send personalised bulk SMS

BRAND RECOGNITION

Build trust by using a SMS Sender ID

BOOST ENGAGEMENT

Add customised information to your online text messages

Personalised SMS Marketing

Learn more about the importance of personalised SMS marketing

Try out these clever ways to use SMS personalisation for business.

Flexible Pay-as-you-go Online SMS Pricing

All your SMS personalisation questions, answered.

What is a Unicode SMS message?

Does Notifyre have multilanguage support?

What is Notifyre's SMS text message Unicode specifications?

What are the character limits for sending SMS with Notifyre?

Why should businesses personalise SMS messages?

Is it easy to import customer data to personalise SMS messages?

Can SMS personalisation be used with Notifyre' SMS API?