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Why Your Small Business Needs a Dedicated Virtual Phone number

Updated Oct 24th, 2024 - 3 mins
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Looking to incorporate text message marketing in your small business? For small businesses, using a virtual SMS number—specifically a 10DLC (10-Digit Long Code) number—offers a powerful way to connect with audiences while staying compliant with industry regulations. With the rise of A2P (Application-to-Person) messaging and the establishment of The Campaign Registry (TCR), having a dedicated 10DLC number has become a necessity for businesses that want to send high-volume messages without risking non-compliance. 

 

Why your small business needs a 10DLC number

 

A 10DLC number provides small businesses with the perfect balance of affordability and efficiency. Unlike traditional long codes or short codes, 10DLC numbers are designed for business messaging, making them ideal for marketing campaigns, customer service updates, and other communication needs. Notifyre’s 10DLC registration services simplify the process, ensuring that your business can easily navigate the compliance requirements set by mobile carriers and industry standards.

 

 

Gain Customer Trust with a virtual SMS number

As a small business owner, your success relies on business revenue from customer satisfaction and repeat sales. Trust and authenticity are important to many, especially with many individuals turning away from big chain stores and searching to purchase locally, for shops, restaurants, cafes and service providers. Establishing customer trust and familiarity with your brand is critical to business growth.  

A unique, dedicated virtual SMS number not only provides you with a way to separate personal and business communications, but it can also help to establish trust and professionalism. This is done through a single identity, providing a single point of contact for customers to send and receive text messages with your small business. Gaining customer trust through streamlined, effective communications can build brand consistency and improve satisfaction, driving sales and ultimately boosting your business’ bottom line.  

 

2-Way SMS Conversations

Give your customers the ability to respond back to your small business’ SMS text messages via a dedicated virtual mobile number2-way SMS messaging helps to improve customer engagement and interactions with your business through replies and conversations. Let customers always know exactly where your text message came from and use your dedicated virtual mobile number for: 

  • Streamlining customer service and support - use your dedicated virtual mobile number as a way for customers to easily contact sales or support 
  • Receiving customer feedback – setup an automated SMS customer feedback survey to be sent after customers have purchased a product and/or service from your small business 
  • Optimizing the customer journey – instantly send SMS text messages at critical stages in the customer journey to improve communications in your small business and build positive relationships with your customers 

 

Run Creative SMS Marketing Campaigns

One of the major benefits of having a dedicated virtual phone number for your small business is the ability to run effective, creative SMS marketing campaigns. There’s no question that email marketing is still a popular form of marketing, but in today’s digital world and with SMS being a direct connection to customers via their most used channel, more and more businesses are utilizing SMS marketing. Here’s why: 

  • SMS marketing click-through rates are approximately 10-15% higher than email. 
  • 86% of small business owners who use SMS text messaging as part of their marketing strategy say that texting offers higher engagement than email communication.  
  • 85% of consumers prefer to receive an SMS text message to a voice call or an email 
  • Consumers are 134% more likely to respond to a text message than an email  

Use a 10DLC number for your small business marketing campaigns and drive sales with these types of messages: 

  • Sales and promotions – promote upcoming sales and specials by sending an SMS text message to your customers 
  • Discounts and coupons – send discount codes and coupons to encourage repeat sales 
  • Competitions - run an SMS competition to drive business revenue and replies from customers to your dedicated virtual mobile number 

 

Improve Security with 2 Factor Authentication

No matter what industry your small business falls in, a dedicated virtual SMS number can help improve security and trust in your brand via 2-factor authentication when a customer logs into your application or website. 2-factor authentication can help to build customer trust and confidence in your business by reducing vulnerability to cyber threats and ensuring customers’ details always remain secure.  

 

How to Get a Dedicated Virtual Mobile Number

By using a 10DLC number, small businesses can not only improve their communication but also build trust with their customers. With Notifyre’s one-on-one support, businesses can seamlessly register and begin sending A2P messages, creating a solid foundation for long-term engagement. This guide will equip your business with the tools to thrive in 2024’s ever-evolving messaging landscape.

Contact our support team today on 1 (866) 620-3220 if you need any assistance to get started.  

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